How do you find a solution that goes beyond compromise and gives everyone what they really need?
Moving past "my way vs your way" to synergistic solutions
The Third Alternative is Stephen Covey’s framework for resolving conflicts not by splitting the difference but by co-creating a solution neither side imagined alone — one that fully meets the deeper needs of both parties. It requires genuine curiosity about the other side’s interests rather than a defense of positions, and rests on integrative negotiation research that consistently finds this approach outperforms positional bargaining.
Most conflicts stall because both sides defend positions while their underlying interests stay unspoken. Covey’s Third Alternative framework treats conflict as a design problem: stop fighting over the table, and figure out what a table both people would love actually looks like. The practices below build the skills — curiosity, empathy, criteria-setting, and generative ideation — that make a third alternative possible.
The practices (8)
The question does two things simultaneously: it signals genuine openness (lowering the other person’s threat response) and it commits both parties to a collaborative frame before any proposals are on the table. Once someone says yes, defending a position becomes cognitively inconsistent with the commitment they just made.
- 1Before presenting your own position or agenda, ask: "Would you be willing to search for a solution that is better than what either of us is currently proposing?"
- 2Wait for a genuine answer — do not treat a polite yes as enough.
- 3If they say no or are skeptical, explore what would make them feel safe enough to say yes.
- 4Only after both parties agree to the frame, move to defining success criteria.
The move from positional to interest-based framing is well supported in negotiation research. Integrative bargaining — looking for solutions that expand the pie — reliably outperforms positional bargaining in both joint gains and relationship quality.
Honest caveat: The "third alternative" label and the specific four-question sequence are Covey’s framing; the underlying integrative negotiation research is independent.
- — Fisher, Ury & Patton, Getting to Yes (1981) — foundational text on interest-based negotiation
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